About Storymaker

Teamstärke

Journalists, digital natives, PR specialists, technology experts, directors, photographers, moderators, project managers – our team comes from a variety of backgrounds and brings a range of expertise. If we require additional skills, our internal team will also turn to external partners. Such as freelancers who bring special knowledge, agencies with specific know-how, and our partners in other countries, like China.

story fingerprint

What unites us is a passionate interest in good stories about fascinating companies, products and technologies. And the story is more than just neatly-packaged content. We view a story as core to a company’s brand: it’s unique and impossible to copy because it concerns the whole story behind the company. Our goal is to convey this story consistently and clearly, ensuring every recipient shares the same view of the company and understands the management’s vision.

vernetzte Welt

We tell a company’s story across all touchpoints – whether printed, filmed, posted, in Germany or in new markets, nationally and internationally. In doing so, we prepare the story to fit the target audience and media. Then we connect all touchpoints along the customer journey.

Our Leadership Team

Heidrun Haug

Heidrun Haug

Founder and Managing Director | International, Engineering

Björn Eichstädt

Björn Eichstädt

Managing Partner | Digital, IT, Japan

Gina Hardebeck

Gina Hardebeck

Member of the Management | Business Unit Director China, Managing Partner Storymaker China

Marc Voland

Marc Voland

Business Unit Director IT Industry, Associated Partner

Stefanie Stöckermann

Stefanie Stöckermann

Business Unit Director Engineering and Manufacturing

Sylvia Lichtenberger

Sylvia Lichtenberger

Director Finance & Human Resources, Supervision Backoffice

Manifest – What we stand for

Storymaker’s essence is the story:

We are convinced that storytelling is an essential part of communication. To us, stories are the very basis for conveying information in an exciting and vibrant manner and for addressing readers and listeners emotionally.

“The art of turning a company into a success story”

– that is our mission. In the context of corporate communication, a company’s history constitutes its identity. Communicating this history in all its facets, through different touchpoints, and in a way that is factually correct, informative and dynamic, is what we do best.

Appreciation for good work is what drives us:

We do everything we can to improve communication between our customers and their target audiences. If we enable them to communicate well and successfully, we see this as a confirmation of our efforts. We assume that our customers appreciate and reward the results of our performance. Every one of us contributes to the future development of our agency and feels the value of their work.

We respect each other:

We are convinced that we are most successful if we enjoy working together, trust each other, and strive for the best possible quality as a team. Treating each other with respect and rejecting a strive for power, envy, and resentment are irrevocable principles of our culture. Many competent “Me”s come together to form a stronger “We”.

We think ahead:

We firmly believe that we perform best when we are engaged and think ahead; when we have some room to play and experiment, to work independently and to keep on learning. This also means a high degree of reflection, open discussions, and curiosity.

We set the course ourselves:

We are responsible for ourselves and each other, for our actions, our customers, superiors, employees and partners. We all have it within our power to leave a positive mark – through our actions, our behavior, and our decisions.

This has made us strong

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